--- title: "SMS Notifications for Status Page Subscribers | Statusentry" description: "Send incident and maintenance updates to subscribers by SMS through your own Twilio account. Included in Statusentry Business ($19.99/mo) and Enterprise." url: https://statusentry.com/blog/sms-notifications updated: 2026-11-08 --- [All posts](https://statusentry.com/blog) Product # SMS Notifications: Text Your Status Page Subscribers Through Your Own Twilio Account Subscribers can now follow your Statusentry status page by text message. Connect your own Twilio account once, and incident updates and new maintenance reach their phones within seconds. Nov 8, 2026 5 min read by Statusentry team Email gets buried and Slack only reaches people who live in it. When your product is down, a text message is often the update people actually see. Statusentry subscribers can now follow your status page by **SMS**, and every incident update and new maintenance reaches their phone within seconds. [![SMS notifications in StatusEntry](https://statusentry.com/images/blog/video-sms-notifications.jpg)](https://www.youtube.com/watch?v=dx2fQPNbvy4) Watch: SMS notifications in StatusEntry (1:10 min) Messages are sent through **your own Twilio account**, so you pay Twilio's rates directly and Statusentry adds no SMS fee. SMS is included on the Business and Enterprise plans, and every new account can try it during the 30-day Enterprise trial. ## Why offer SMS notifications? - **It gets seen.** A text lands on the lock screen. During a major outage, that's the difference between a customer who knows you're on it and one who opens a support ticket. - **It reaches people away from their desk.** Store managers, field teams and on-call engineers at partner companies often don't watch their inbox, but they do read texts. - **Some customers expect it.** For payment, logistics and healthcare products, SMS status alerts are often part of what bigger customers ask for. **In short:** connect your Twilio account once, and an SMS tab appears in the Subscribe popup on your status pages. Subscribers confirm their number with a one-time code and can reply STOP at any time. ## How it works for your subscribers 1. They click **Subscribe** on your status page and open the SMS tab (the phone icon next to email, webhook and Slack). 2. They enter their phone number and, on Enterprise, pick the services they want to hear about with [service-based subscriptions](https://statusentry.com/blog/service-based-subscriptions). 3. Twilio texts them a one-time code. Once they enter it, the number is confirmed and they start getting updates. ![The Subscribe popup on a Statusentry status page with four tabs: email, webhook, Slack and a phone icon for SMS. Below are an email address field and a Notify me about choice between All services and Specific services.](https://statusentry.com/images/blog/sms-notifications-subscribe.webp) The Subscribe popup. The phone icon opens the SMS tab, next to email, webhook and Slack. Each text starts with the incident or maintenance update, ends with a link to your status page and the line *Reply STOP to unsubscribe*, and is kept to at most two SMS segments (320 characters) so costs stay predictable. Replying STOP removes the number from every status page in your account. ## Setting it up Owners and admins connect Twilio once under **Settings → SMS Notifications (Twilio)**. The connection is shared by all status pages in your account, while SMS subscribers belong to each status page, just like email subscribers. 1. In the Twilio console, create a **Messaging Service** (recommended: it handles STOP/HELP replies, sender numbers and compliance) or use a single sender number. 2. Create a **Verify Service**. Statusentry uses it to text the confirmation code to new subscribers. 3. In Statusentry, enter your Account SID, Auth Token, Messaging Service SID (or sender number) and Verify Service SID, switch on *Offer SMS subscriptions on my status pages* and save. The values are checked with Twilio before they're stored. 4. Copy the opt-out webhook URL shown after saving into Twilio, as the *A message comes in* webhook of your Messaging Service or number. STOP replies then unsubscribe people automatically. 5. Optionally, send yourself a test SMS. ![The SMS Notifications (Twilio) section in Statusentry Settings with fields for Account SID, Auth Token, Messaging Service SID, Sender Phone Number and Verify Service SID, a switch labelled Offer SMS subscriptions on my status pages, and a Save Twilio Settings button](https://statusentry.com/images/blog/sms-notifications-twilio-settings.webp) Connecting your Twilio account under Settings → SMS Notifications (Twilio). ### For your team - Subscribers → SMS lists every SMS subscriber, with search, enable/disable, delete and batch actions. - Admins can add a number by hand, for example for a customer who asked by phone. Numbers added by an admin are active right away. - On Enterprise, admins can change the services each SMS subscriber follows. ## What gets sent | Event | SMS subscribers notified? | | --- | --- | | New incident or incident update with “send notification” on | Yes, verified and enabled subscribers | | Newly scheduled maintenance | Yes | | Incident or maintenance for services a subscriber didn't pick (Enterprise) | No | | Subscriber who hasn't entered their code yet | No | SMS follows the same rules as email, Slack and webhook notifications. ## Why your own Twilio account? - **You pay cost price.** SMS prices vary a lot by country. With your own account you pay Twilio's rates directly instead of a marked-up bundle or credits that run out mid-incident. - **Your sender, your compliance.** Use your own numbers, short codes or alphanumeric sender IDs, registered for the countries you serve (for example A2P 10DLC in the US). - **Protection against abuse.** Twilio Verify rate limits confirmation codes and its Fraud Guard protects your subscribe form against SMS pumping. - **Your credentials stay protected.** The auth token is encrypted at rest and can't be read back from the admin panel. ## Plans and pricing SMS notifications are included in **Business ($19.99/month)** with up to 5,000 SMS subscribers and **Enterprise ($39.99/month)** with up to 50,000. Twilio bills you separately for the messages you send. | Tool | SMS subscriber notifications from | | --- | --- | | Atlassian Statuspage | Startup — $99/month | | Instatus | Pro — $20/month | | Statusentry | Business — $19.99/month (your own Twilio account) | Monthly list prices for public status pages, checked November 2026. See the full [Statusentry vs Statuspage comparison](https://statusentry.com/atlassian-statuspage-alternative). ## Get started Already on Business or Enterprise? Open **Settings** in the admin panel and connect Twilio. Don't have an account yet? [Create one for free](https://app.statusentry.com/signup) and try SMS notifications during your 30-day Enterprise trial. Questions? Email [support@statusentry.com](mailto:support@statusentry.com). ## Keep reading [All posts](https://statusentry.com/blog) Product 5 min read ### [A Mobile-Friendly Admin Panel: Post and Update Incidents From Your Phone](https://statusentry.com/blog/mobile-admin-panel) The Statusentry admin panel now works properly on your phone, so whoever is on call can create, update and resolve incidents from anywhere, without opening a laptop. Product 5 min read ### [Private Status Pages: An Internal Status Page Only Your Team Can See](https://statusentry.com/blog/private-status-pages) Make any Statusentry status page private, so only signed-in members of your team can see it — for internal tools, staging environments and systems customers never use. Try Statusentry ## Communicate incidents calmly, transparently, instantly. Start with a 30-day Enterprise trial. Afterwards, keep the free plan with no time limit. [Start free](https://app.statusentry.com/signup) [View demo status page](https://demo.statusentry.com/)